For a little while, Diamond Platinumz is what we’ll be talking about. Over the weekend, in Johannesburg-South Africa he broke the record for becoming the first East African artists to win 3 Channel O Music Awards in one night. He deserves it. He is presently running the show with hit songs and the kind of music that makes people feel good. They are the kind of songs that helps him enjoy the maximum shares of the African music market at the moment.
But as much as we talk about Diamond, we shouldn’t forget the folks that help him learn and appreciate the art of learning how to survive and succeed. I am talking about his management; as seen in the photo above. I have been lucky enough to deal with all of them while coordinating one of his international tours. Diamond is managed by multiple personalities. He has closed doors advisers that I am aware of but wouldn’t want to name them here.
It therefore didn’t surprise to hear him thanking his management over and over again during his award receiving speeches and even in his social media accounts. These fellas work hard behind him. They sometimes pushes the buttons too hard but as long as they get the work done, they deserve acknowledgement and praises. There is no way Diamond would have done what he has managed to do so far without having a team behind.
From left it is Salam, Babu Tale and Mkubwa Fella who announced recently that he is joining political party politics under CCM wing. Therefore, as you congratulate Diamond, don’t forget these fellas who works just as hard to push forward not only Diamond’s music but rather generation X’s music to the global stage.