![Toronto_Diamond_Platinumz_PSquare]()
The last time he was in Toronto, things didn’t go as planned. The stars were not in favourable conjunction, condescending to prove a different narrative. There was a new promoter who tried to chew more than they could. The last-minute venue changes proved to be a King Kong a headache. It would be easier to win a dog-sled race with a team of Chihuahuas than to pull a spectacular event under the circumstances.
As an artist who is always eager to please, he felt to have let down his fans. As we said goodbyes, he had one promise. He said, “Brother Jeff, I will be back. Bigger and bolder than a Mexican standoff.” I believed him. I have never doubted his hunger to give his fans what they deserve. He has a brush on the brilliance that is hard to match.
The dream Toronto come back took four years. As you can imagine, four years is a lot of time. In music, however, it can be like a weekend gone bad. It’s easy to be branded a one hit wonder. A career can come. A career can kiss a deadly goodbye kiss. For Diamond, it’s a story worth paying attention to. He is one of the top entertainers of Africa. To his credit are hit songs after hit songs. He has collaborated with some of the best. It’s hard to talk about the East coast of Africa without mentioning him. He has a soul of a microchip.
It has all come down to 9th November 2018. It’s a Friday that promises make the National Event Venue in Toronto be like a whole street load of jubilation. Diamond Platinumz is coming to Toronto just over a month and change since when his East Africa’s music rival, AliKiba, was in Toronto. Whether you like it or not, it’s an entertaining version of the game, when two talented artists circles the fans. When I recently asked Diamond what he is planning to show and prove to his Canadians fans that he’s above the rainbow, he had just one thing to say,” I don’t want to talk about it. I will show you and the fans instead.”
I am meeting Prince George Peters for the first time. He is the man in charge of the anticipated record-breaking show. We meet at an exclusive restaurant featuring West Africa dishes in downtown Brampton, a city located north of downtown Toronto. The weather is unseasonably cold. The winter weather seems to be approaching fast.
Prince, as he is popularly known among his friends, lives to the hype of the name. He is well composed and accustomed to everything business. He is the President of Afro6ix Media Consult, New Points Logistics Inc and Prince George Entertainment which will carry the November 9th show.
From what I had gathered Prince and Company know the difference between looking good and being great. They have handled massive shows across North America, Europe and Africa. That experience, bundled with passion and perfection, makes a difference.
Right after we seat down and before we order, Prince mentions how he managed to get Peter aka Mr. P from the Nigerian Duo, P-Square, to also perform alongside Diamond Platinumz. I could see his excitement all over his face. I had heard the news from the grapevine. His confirmation caused an increase in my heartbeat and rate of respiration. It’s not a usual occurrence to get such heavyweights to share the stage. The same night. All that at a price you can afford to enjoy (see the poster above).
The preparations are in high gear. Things are lined up. Ready, set and moving. The band which will give a Live Performance has practiced their gig. As we hug and say goodbye, Prince has only one encouraging sentence, “It’s gonna be great Jeff.”
GET YOUR TICKETS HERE
![]()
